블루오션 시프트

"블루오션 전략" 이후 12년, 4차 산업혁명 시대를 선도하는 최고의 책!

한국 블루오션 연구소

한국 블루오션 연구소는 Blue Ocean Global Network의 국내 유일의 라이선스를 받아 블루오션 관련 사업을 총괄하고 있습니다.
기업과 정부기관을 포함한 다양한 고객군을 대상으로 연구, 교육 및 컨설팅 서비스를 제공합니다.

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블루오션 컨텐츠

블루오션 코리아의 소식들과 블루오션을 선도하는 다양한 사례

The ‘Bravest Orchestra in the World’

A ‘blue ocean’ way of uniting people through musicThere is no limit to what one can achieve once you put your mind to it. This is what teenager Zuhal Sultan must have thought, back in 2008, when she turned to the internet with the odd request to...

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BLUE OCEAN SHIFT FOR NATIONAL DEVELOPMENT

BLUE OCEAN SHIFT provides a roadmap for national development. It shows how to transform the public sector on the local, state and national level through high-impact, low-cost initiatives that cut across ministries, agencies, NGOs and municipalities...

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How Wawa engineered its blue ocean trans...

In 2009 Howard Stoeckel, its then CEO, saw Wawa drifting into a red ocean. The economy was tough after the global financial collapse, and competitors were catching up to Wawa. Determined to steer clear of the impending red ocean, Stoeckel and his top team...

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대량주문문의
강연문의

ABOUT THE AUTHORS

W.Chan Kim and Renee Mauborgne

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